RepHresh Packaging
This feminine care line needed a masterbrand design approach to tie all their products together as a family. Maintaining the equity of purple, the rest of the design was up for a major overhaul to create a brand presence at shelf - including the logo. We established an architecture that worked across a variety of packaging structures and created a strong brand block at shelf.
Designed, art directed, and produced while at Colangelo Synergy Marketing.